Platform Guides
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Learn platform-specific tips and best practices to maximize your earnings and create viral content.

Choose Your Platform
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YouTube

Best Practices:

  • Keep content under 60 seconds for shorts
  • Use trending hashtags and keywords
  • Post during peak hours (6-9 PM local time)
  • Engage with comments quickly
  • Create attention-grabbing thumbnails (even for shorts)

What Works Best:

  • Trending news moments
  • Educational content snippets
  • Entertainment highlights
  • Gaming clips
  • Sports highlights

Tips for Success:

  • Hook viewers in first 3 seconds
  • Use captions/subtitles
  • Add music from YouTube library
  • Post consistently
  • Use end screens for more views

TikTok

Best Practices:

  • Follow current trends and sounds
  • Keep videos under 30 seconds
  • Use trending hashtags
  • Post 2-3 times daily during campaigns
  • Engage with your comments and duets

What Works Best:

  • Quick viral moments
  • Trending sounds and dances
  • Educational tips in 15-30 seconds
  • Entertainment and comedy
  • Lifestyle content

Tips for Success:

  • First frame must be engaging
  • Jump on trends quickly
  • Use transitions and effects
  • Collaborate with seams/stitches
  • Post during evening hours (7-9 PM)

Instagram

Best Practices:

  • Use Instagram Reels (15-90 seconds)
  • Post consistently (1-2 times per day)
  • Use trending audio tracks
  • Add engaging captions
  • Use 20-30 relevant hashtags

What Works Best:

  • Lifestyle and fashion content
  • Behind-the-scenes content
  • Quick tutorials
  • Product showcases
  • Trending challenges

Tips for Success:

  • Vertical format (9:16 aspect ratio)
  • Add text overlays
  • Use Instagram effects and filters
  • Cross-post to Stories
  • Engage with follower DMs

X (Twitter)

Best Practices:

  • Post during peak engagement hours (9 AM, 1 PM, 8 PM EST)
  • Use trending hashtags strategically
  • Keep captions short and punchy
  • Engage with replies and retweets
  • Use visuals (images/videos)

What Works Best:

  • Breaking news and hot takes
  • Memes and viral content
  • Threads with multiple tweets
  • Quote tweets with commentary
  • Polls and interactive content

Tips for Success:

  • Post multiple times daily
  • Engage with trending topics
  • Use GIFs for more engagement
  • Tag relevant accounts
  • Join Twitter Spaces

Cross-Platform Strategy
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Maximize Your Reach

Post on Multiple Platforms

Create content that works across platforms to maximize your earnings. Adapt the same core content for each platform's format.

Time Your Posts

Post at optimal times for each platform to catch more views. Use time zone targeting based on campaign requirements.

Track What Works

Monitor which platforms and content types perform best. Double down on what generates the most views and engagement.

Next Steps
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